The identity of the City Museum in Porto was awarded by the Graphis Awards 2018

The identity of the City Museum won the Silver award at the International Design Competition Graphis Awards. The design of the City Museum is part of the polycentric Museum concept, developed by Rui Moreira, Mayor of Porto, with the fundamental goal of aggregating the existing, or emerging, museum nuclei in Porto. 

The award falls under the Branding Category, and corresponds to attributing the Silver Graphis Award. The identity was designed by the Another Collective.

The concept of the decentralised City Museum emanates from the cultural project by Rui Moreira and councillor for Culture, Paulo Cunha e Silva (who passed away in November 2015).

This project encompasses museum spaces in the city centre, and it creates content in other areas in town, usually the least visited ones, as is the case of the History Museum of the City, which is being built in the former water reservoirs at Pasteleira Park.

The concept is defined by valuing the cultural heritage in a systematic manner and it will take concrete shape in the form of an upgrading and revitalisation plan of municipal museums and other cultural infrastructure of cultural and touristic relevance.

This cultural project is ongoing.

This programme has the Community Support granted to the Regional Operational Programme of the North 2020, and the concept has enabled new audiences to visit the House-Museum Guerra Junqueiro, which reopened to the public in March 2017, and the House-Museum Marta Ortigão Sampaio, which resumed operations in July 2017; and, more recently, the Museu Romântico, which reopened in February.

In a near future, the History Museum of the City will be concluded and the Museu do Vinho do Porto will be relocated to the Reboleira Street, in the riverside front.

This very same award had been granted to Porto city Hall in 2015, by the graphic design of "Porto.", designed by the Eduardo Aires Studio.